Blossom Tree Dubai - Branding, Packaging & Catalogue Design

Blossom Tree Dubai is a boutique flower shop known for transforming emotions into unforgettable floral moments. This project involved crafting a cohesive visual identity system that reflects the brand’s charm, creativity, and elegance.

The packaging design features a delicate, watercolor-inspired floral frame that mirrors the beauty of Blossom Tree’s arrangements. It’s printed on kraft paper bags, offering a warm and natural aesthetic while standing out with a refined and romantic brand label.

In addition, I designed a landscape catalogue showcasing Blossom Tree’s service offerings—from events and VIP bouquets to hotel setups and seasonal décor. The layout balances clean, modern structure with artistic flair, using soft pink tones and handwritten accents to highlight the founder’s story and design philosophy.

This project highlights the beauty of floral expression, ensuring each brand element—from packaging to print—echoes the same care and artistry as every handcrafted arrangement.